I tried to post this on my blog, but something isn’t working on Typepad…so I’ll put it here!

Are you in NYC? I’ll be giving a talk on capturing analytics to measure audience interactions with Flash and Ajax (and general non-pageload interactions) at tomorrow night’s Web Analytics De-Mystified Meetup! I went to the inaugural meetup for this group, and it was a very enthusiastic bunch of people from a wide range of professional backgrounds. This is my first opportunity to do this kind of thing, and I am very psyched! The talk will focus on using Google Analytics to flag interaction points and use the knowledge to better understand how RIA’s and other interactive site features are used and impacting goal conversions. I won’t get too techie, just the gist of how it works so you know what to ask your developer for and some ideas for how to use the technique (the how-to for getting the code in is available from Google).

If you’re interested in analytics and are free tomorrow at 7pm, come by!

Just a quick note about the meetup I went to tonight. It was the “Web Analytics Demystified” group, and I definitely give it a thumbs up! If you aren’t familiar with meetups, they are the product of Meetup.com, a site that lets people create groups virtually, to meetup in real life. Groups are formed around just about any topic, or just to socialize, and occur pretty much anywhere all over the world.

If you are in NYC, and you have an interest in web analytics, definitely give it a look!