Amy Cham http://www.amycham.com Personal website for Amy Cham, internet marketer based in Manhattan. Wed, 17 Oct 2007 04:41:47 +0000 http://wordpress.org/?v=2.2 en They’re going to let me talk! http://www.amycham.com/2007/10/02/theyre-going-to-let-me-talk/ http://www.amycham.com/2007/10/02/theyre-going-to-let-me-talk/#comments Tue, 02 Oct 2007 21:19:00 +0000 Amy Cham http://www.amycham.com/2007/10/02/theyre-going-to-let-me-talk/ I tried to post this on my blog, but something isn’t working on Typepad…so I’ll put it here!

Are you in NYC? I’ll be giving a talk on capturing analytics to measure audience interactions with Flash and Ajax (and general non-pageload interactions) at tomorrow night’s Web Analytics De-Mystified Meetup! I went to the inaugural meetup for this group, and it was a very enthusiastic bunch of people from a wide range of professional backgrounds. This is my first opportunity to do this kind of thing, and I am very psyched! The talk will focus on using Google Analytics to flag interaction points and use the knowledge to better understand how RIA’s and other interactive site features are used and impacting goal conversions. I won’t get too techie, just the gist of how it works so you know what to ask your developer for and some ideas for how to use the technique (the how-to for getting the code in is available from Google).

If you’re interested in analytics and are free tomorrow at 7pm, come by!

]]> http://www.amycham.com/2007/10/02/theyre-going-to-let-me-talk/feed/ This is still in progress (and it’s not my blog!) http://www.amycham.com/2007/09/27/this-is-still-in-progress-and-its-not-my-blog/ http://www.amycham.com/2007/09/27/this-is-still-in-progress-and-its-not-my-blog/#comments Thu, 27 Sep 2007 17:48:38 +0000 Amy Cham http://www.amycham.com/2007/09/27/this-is-still-in-progress-and-its-not-my-blog/ Hey all…I had to set aside my WordPress experimentations to work on some client projects. Things have slowed down again, so I’m hoping to make more progress on this site and turn it into something useful.

Meantime, my blog blog is here.

]]> http://www.amycham.com/2007/09/27/this-is-still-in-progress-and-its-not-my-blog/feed/ Projects update - Reaching Out MBA http://www.amycham.com/2007/09/17/projects-update-reaching-out-mba/ http://www.amycham.com/2007/09/17/projects-update-reaching-out-mba/#comments Tue, 18 Sep 2007 03:20:11 +0000 Amy Cham http://www.amycham.com/2007/09/17/projects-update-reaching-out-mba/ Last year, a friend of mine got me involved with the Reaching Out MBA Conference (to my knowledge the largest, if not only, LGBT MBA conference going), to do their website. I did, and went to last year’s conference, and when they asked if I was interested, decided to stay on and do it again.

The past few weeks have been very busy on that front…so I wanted to point to the site and tell you a little about my work with them. This was another end-to-end site, though I did not write any content for this one. In addition to the design and content pages, we’ve gotten into some small application-type development, with tools for party RSVPs, an online facebook uploading and searching tool, and an administrative tool to collect panelist information online. These tools run on PHP and MySQL and incorporate both front and back-end validation processes.

Take a look!

]]> http://www.amycham.com/2007/09/17/projects-update-reaching-out-mba/feed/ Projects update - IELCAP.org http://www.amycham.com/2007/09/12/projects-update-ielcaporg/ http://www.amycham.com/2007/09/12/projects-update-ielcaporg/#comments Wed, 12 Sep 2007 18:21:28 +0000 Amy Cham http://www.amycham.com/2007/09/12/projects-update-ielcaporg/ I am very happy to announce that this weekend I completed the relaunch for the International Early Lung Cancer Action Program website. I’ve been doing updates for them for quite some time, and this spring we did a full redesign, redevelopment, and relaunch of their site. The new site includes lung cancer and lung cancer screening information, a zipcode-based screening site locator, and information about I-ELCAP studies, publications, and the organization itself.

This one was an end-to-end project…site design and architecture, graphics creation, features design, coding, content development and subcontractor management. Give it a look!

]]> http://www.amycham.com/2007/09/12/projects-update-ielcaporg/feed/ Meetups: Web Analytics Demystified http://www.amycham.com/2007/08/28/meetups-web-analytics-demystified/ http://www.amycham.com/2007/08/28/meetups-web-analytics-demystified/#comments Wed, 29 Aug 2007 00:59:41 +0000 Amy Cham http://www.amycham.com/2007/08/28/meetups-web-analytics-demystified/ Just a quick note about the meetup I went to tonight. It was the “Web Analytics Demystified” group, and I definitely give it a thumbs up! If you aren’t familiar with meetups, they are the product of Meetup.com, a site that lets people create groups virtually, to meetup in real life. Groups are formed around just about any topic, or just to socialize, and occur pretty much anywhere all over the world.

If you are in NYC, and you have an interest in web analytics, definitely give it a look!

]]> http://www.amycham.com/2007/08/28/meetups-web-analytics-demystified/feed/ Resume now available! http://www.amycham.com/2007/08/13/resume-now-available/ http://www.amycham.com/2007/08/13/resume-now-available/#comments Mon, 13 Aug 2007 05:02:26 +0000 Amy Cham http://www.amycham.com/2007/08/13/resume-now-available/ I’ve got my online resume working…just go to this page to view the details on my skills and history. Downloadable files will be added sometime the next day or two.

Oh, and my email address is amycham@gmail.com. You can read my blog here and view my LinkedIn profile here.

]]> http://www.amycham.com/2007/08/13/resume-now-available/feed/ Funny lookin’ site http://www.amycham.com/2007/08/08/funny-lookin-site/ http://www.amycham.com/2007/08/08/funny-lookin-site/#comments Wed, 08 Aug 2007 20:10:14 +0000 Amy Cham http://amycham.com/2007/08/08/funny-lookin-site/ Okay…I think I’ve got my CSS in order, so I’ll be making some tweaks to the templating code to get everything working. Since I haven’t gotten around to setting up a testing server, I’ll be working on it right here.

My apologies to those who find the interim color combinations offensive. :)

]]> http://www.amycham.com/2007/08/08/funny-lookin-site/feed/ About the Jelly Theme http://www.amycham.com/2007/07/31/about-the-jelly-theme/ http://www.amycham.com/2007/07/31/about-the-jelly-theme/#comments Tue, 31 Jul 2007 05:52:33 +0000 Amy Cham http://amycham.com/?p=4 The Jelly Theme, which I am using as my base theme for this site, was provided by Drikatuu.com, which also has a full tutorial for setting up a WordPress-based website (as opposed to just setting up a blog and using that as your site). I’m using his instructions to create this site step-by-step.

Let’s see how it goes!

]]> http://www.amycham.com/2007/07/31/about-the-jelly-theme/feed/ Amycham.com redux http://www.amycham.com/2007/07/26/amychamcom-redux/ http://www.amycham.com/2007/07/26/amychamcom-redux/#comments Thu, 26 Jul 2007 16:29:11 +0000 Amy Cham http://amycham.com/?p=3 I’ve decided to switch amycham.com to WordPress, thus the generic blue theme. I had attempted to customize Mambo, but could not find the documentation I needed to work with the code and it stalled. I am looking forward to finally getting this site in working order, and hope to have things in place over the next week or so.

In the meantime, you can visit my interactive marketing blog, or check out my professional background on LinkedIn.

Thanks for visiting, and please check back again soon!

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